After reading all types of business strategies which are useful in survey methods. This is very simple and useful article about good business strategy. It is very easy for an enthusiastic entrepreneur to get down in the weeds and forget what matters in the core.
Here is an idiot’s guide to a good business strategy:
Figure out what you want to do:
Some people are already smart enough to recognize what they want to do (example: Steve Jobs), then there are some who have to stumble upon a business (example: Mark Zuckerberg) and finally people who have to do some research and soul-searching on what business they could do (example: You!).
So you can perhaps start by thinking of a business in an area where you are interested in.
Then you can survey your friends or family on how feasible you think your business idea might be. Would they use it? How much would they pay for it? Etc.
Just release (OR) make it perfect:
So many people just end up being wannabepreneurs – who do all the talking but do not actually do anything about their business. It happens when because they might be scared, it also happens because of wannabepreneurs. They try to make their product or service ‘perfect” before it is going to launch. According to business strategies, this is a poor strategy. The way is to test the service before it going to release in the market. The more you wait for the higher possibility that your market has changed trends and then you need to rework your business model again. So go with the flow and just launch it!
Market to as many as you can
The problem with most startups is that they usually cater to only a small pool of customers. Of course, considering the population on Earth, that small pool is enough to make you a millionaire.
So what happens when you promote a product or service and no one is buying and no one buys. That because you still have not reached the people who suit your customer pool.
The more you can expose your services/products to potential customers – the higher the probability you will end up with sales!
Follow the above strategies to become a successful business among your competitors.